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About US

About Us

Message from the President

We are a professional fieldwork company based in Japan. We provide fieldwork services to clients abroad.

– Have mainly worked with clients from the Europe, U.S and Asia, we are good at communicate with clients from different countries. 

– Offer insights of Japanese market, helps clients work out their marketing research plans better.

– Offer immediate replies to our clients.

– We understand and comply with the international codes of conduct of marketing research.

We help our clients with effective
– Decision making
– Fast and accurate results from the field
– Achieving best results

Company President & CEO Tatsuo Saito

Company name Nippon Information Incorporated
Capital 55 million yen
Established December 1, 1969
Directors
Company President & CEO
Tatsuo Saito
Senior Managing Director
Keita Saito
Director of Corporate Planning
Masaru Yahagi
Auditor
Wataru Megasawa
Head Office 4th Floor, Ryoshin Ginza East Mirror Building 3-15-10 Ginza, Chuo-ku, Tokyo, Japan 104-0061
Phone: + 81- (0) 3-3542-9441
Osaka Office 8th Floor, Samty Building Shinsaibashi, Chuo-ku, Osaka Japan 542-0086
TEL: + 81- (0) 6-6241-0202
Number of Employees 96 researchers (220 dedicated Interviewers)
Relevant Industrial Associations Japan Marketing Research Association
Japan Marketing Association
European Society for Opinion and Marketing Research (ESOMAR)
Tokyo Chamber of Commerce and Industry
Areas of business Marketing Research
   · Various Quantitative Research
   · Various Qualitative Research
   · Online Survey
   · Global Research
   · UX Design Research
Marketing Consulting
Marketing Research Training
Main Clients Various manufacturers
(Automobile · Foods · Beverage · Cosmetics · Household · Medical · Apparel · electronic · Tech Company
and so on)
Advertising Agency
Consulting Farm
Government
College
And so on
Group companies Birds Eye Incorporated

Access:Head Office

Access:Osaka Office

We support marketing activities through research and analysis, in accordance with the client’s objectives.

We are a marketing research company with strong proven performance in numerous market research methods, including CLT (Central Location Testing), HUT (Home Use Testing), Internet research and FGD, IDI and so on.

Methods

Quantitative Services

CLT (Central Location Testing)

HUT (Home Use Testing)

Online

Qualitative Services

Focus Groups

In Depth Interviews

Others

Our Facilities

Many of our Facilities are very suitable for conducting focus groups.
Our client viewing areas in many these particular locations is comparable to what you would expect in stand-alone focus group facilities.

Tokyo(Ginza)

Tokyo(Akasaka)

Osaka(Shinsaibashi)

Sensory Research :Eye Tracking

Eye tracking explores deep human psychology from line-of-sight motion.
We own systems from Tobii and SMI. Both standalone tracking and glasses-type tracking are available.
We can deliver output expressed as heat maps, gaze plots, etc.